Augustine Dublin Steam Lager

[kieranfinnerty]

Greg
The anchor on that logo is directly from the Anchor Brewery on Ushers Street (just across from the Dice Bar over Queen Street bridge). They used that anchor to promote D'Arcy's Dublin Stout. I own the trademark in Ireland for D'Arcy's (you can check with the Irish Trademark office) The image of the brewery is from the same establishment. I also own the Anchor Brewery (1740) Ltd. If those brewers from San Francisco thought they had anything on us they would have already lodged an objection with Irish Trademark Office.
KF

[Leann ull]

That's a bit like Supermacs and the Golden Arches, they only take action or an interest when there is a deemed threat or potential loss of income, best of luck with the beer and glad to see you are maintaining a standard where others haven't and pushed out any old crap.

[cruiscinlan]

Had a pint of this when out in Dice Bar specifically because of this thread.  To be honest not much between it and a regular/non-steam lagers generally although of course streets ahead of Heineken/Carlsberg and totally lacking the old cheese/feet smell I associate with them.

[Qs]

That's a bit like Supermacs and the Golden Arches, they only take action or an interest when there is a deemed threat or potential loss of income, best of luck with the beer and glad to see you are maintaining a standard where others haven't and pushed out any old crap.

As far as I know you are obliged to protect your trademark or lose it though. Most companies, especially someone like MaccieDs would come down hard if they thought they had a case. I suspect they just think they can't win a case vs Supermacs. I remember them suing a small independent chipper in the UK called McDonells or something similar at one point.

I'd say if Anchor knew about the beer in this thread they'd definitely take action. I mean the local one is called Anchor Brewery and the big SF one is called Anchor Brewing. You may as well open a brewery called 80 Degrees.

[johnrm]

Chipper in Buttevant...

[kieranfinnerty]

New batch of Augustine just arrived at the DiceBar I'd be interested in any feedback

[cruiscinlan]

New batch of Augustine just arrived at the DiceBar I'd be interested in any feedback

Any chance of a special offer on it in return? 

[kieranfinnerty]

Well we do pitchers of Augustine & Revolution for €11.20. The Revolution was kegged about 10 days ago