National Homebrew Club Ireland

General Discussions => Chit Chat => Topic started by: The Mottly Brew on August 12, 2014, 01:37:53 PM

Title: Guinness American Blonde Lager
Post by: The Mottly Brew on August 12, 2014, 01:37:53 PM
http://www.psfk.com/2014/08/diageo-guinness-lager-beer-redesign.html

Since the roaring success of Blonde Lager sales by " The Mottly Brew " Guinness have copied us by introducing A blonde lager.

P.S I was joking about coping us before you add 1,000's of comments ;)
Title: Re: Guinness American Blonde Lager
Post by: Garry on August 12, 2014, 02:06:11 PM
Now we know what your bedtime read is  :P

(http://gaia.adage.com/images/bin/image/x-large/GuinnessPlayboyAd.jpg?1406753580)

More here (http://adage.com/article/cmo-strategy/irish-import-guinness-american-discovery-series/294406/). Sounds like they're trying to jump on the bud/coors/miller wagon to me?
Title: Re: Guinness American Blonde Lager
Post by: Jacob on August 12, 2014, 02:48:26 PM
Hope that Guinness American Blonde Lager will be at least as good as their Black Lager  ;D :D ;)
Title: Re: Guinness American Blonde Lager
Post by: irish_goat on August 12, 2014, 02:52:15 PM
Quotebut will be made using a Guinness yeast imported from Dublin.

I wonder is that the yeast they use to make Budweiser or Carlsberg?