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US-style beer festival in Dublin?

Started by admin, January 21, 2015, 02:52:09 PM

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admin

Hey folks, just wondering what people think of the prospects of a US-style beer festival being held in central Dublin this year.

When I say US-style it'd be something like this:
€40 admission fee, which gets you in and gets you unlimited* 125ml samples.
(* still done by vouchers but you would get more than you could use)

Up to 300 beers on offer.

The entry times would be divided into sessions of, for example:
Friday 5pm-10pm
Sat 11am-4pm** 5pm-10pm (**possible concession price for early bird)
Sun 12pm-5pm

There would probably be food, meet-the-brewer, tutored tasting sessions, competition (pro and non-pro)

The vast majority of the beers would be Irish, but with lots of one-off festival specials where brewers are encouraged to push the boundaries. There would be some quality imported beer too.

The main idea of a festival of this style is to introduce people to as many new beers as possible.

Your thoughts and feedback would be most welcome.

Qs

When you say "The main idea of a festival of this style is to introduce people to as many new beers as possible." Do you mean for people who are already into it to try different, semi-rare styles or to get more entrance level people to try new things?

Hop Bomb

Its a proven festival model. The only reason it wouldnt work is if you priced the breweries out of it with a crazy high stall price & still take 30% of their sales.
On tap: Flanders, Gose,
Fermenting: Oatmeal Brown, 200ish Fathoms,
Ageing: bretted 1890 export stout.
To brew:  2015 RIS, Kellerbier, Altbier.

Hop Bomb

Of course. 40e but samples are free = great value. 40e would last two hours in a craft beer bar these days like. Plus the sessions mean you wont be there all day. Just for a set amount of time. The small sample size means you try way more beers too. 
On tap: Flanders, Gose,
Fermenting: Oatmeal Brown, 200ish Fathoms,
Ageing: bretted 1890 export stout.
To brew:  2015 RIS, Kellerbier, Altbier.

DEMPSEY

How much different would this be from the September beer fest :-\
Dei miscendarum discipulus
Forgive us our Hangovers as we forgive those who hangover against us

delzep

Quote from: DEMPSEY on January 21, 2015, 03:54:34 PM
How much different would this be from the September beer fest :-\

Won't be in September  O0

DEMPSEY

Dei miscendarum discipulus
Forgive us our Hangovers as we forgive those who hangover against us

Simon_

For comparison Gibney's wine tasting in the Grand was dominated by Beer and Whisky this year. There were about 6 breweries / beer vendors and 2 or 3 distilleries as well as the wine merchants giving out decent volumes. Think the tickets were about €20.

Will_D

So you are looking at 5 hours drinking for €40

Thats €8 an hour and at €5 a pint thats 8 pints (ish) in conventional land.

How many people can handle this?

Plus add in the fact that some of the beers will be high abv

I like it  :o
Remember: The Nationals are just round the corner - time to get brewing

jawalemon

I'd deffo go and I know a good few others that also would.

Vermelho


Qs

Quote from: Will_D on January 21, 2015, 07:47:44 PM
So you are looking at 5 hours drinking for €40

Thats €8 an hour and at €5 a pint thats 8 pints (ish) in conventional land.

How many people can handle this?

Plus add in the fact that some of the beers will be high abv

I like it  :o

Plus you today to drink faster when tasting. Sounds like the right price point to me. I think if you had a set capacity (no idea what that should be) then it could be amazing.


auralabuse

Nice idea,  good model which I think would work well.  The venue / date would have to be carefully thought out

oblivious

Quote from: Bock on January 22, 2015, 10:10:12 AM
Thanks for all the feedback so far. If anyone has a really good venue in mind to suggest, fire away

What about The Bernard Shaw, space at the back to host it and they have a licence too :)